The Owners - FSG

FIFY

The Italians do the same.

France rotate among African countries.

Yep. In classic ‘boiling the frog’ style, it will be incremental. If the League Cup were easier to schedule, it would probably be one of those. As it is, it will be a one-off initially, exactly as the NFL did in London. Prove the concept, prove the business case, then expand it and make it annual.

Plus the US has the fine ‘socialism for billionaires’ tradition that will see cities otherwise strapped for cash to deliver public services lining up to compete for hosting rights. None of those pesky ‘state aid’ rules to worry about.

2 Likes

At this point I’m honestly wondering how long FSG stick around.

While I fully appreciate they are completely at home operating in that US style market, they were also explicit in wanting the PL to be a level playing field. City have trashed that and could possibly tear the whole thing to shreds.

1 Like

I don’t think FSG are likely to be leaders in this, despite the fact they have one of the easiest international fab bases to monetize (don’t you love that word?).

1 Like

None of that is deterrent to the billionaires who run the game.

2 Likes

Globally for sure, not so much in Liverpool itself where any ticket price increase is met with resistance.

Fundamentally I guess it comes down to whether they want to chase cash or trophies.

Yes, between resistance in Liverpool and a huge international audience that would pay far more, the temptation is fairly obvious - much more so than a Fulham, that would struggle to fill a big stadium overseas.

2 Likes

The Jacksonville Jaguars are crap, but their London games are always sold out because NFL fans flock from all over Europe to see a live game. You see fans wearing shirts from all 32 NFL franchises at Wembley/Tottenham.

Unless they make Premier League games too commonplace in America, I would imagine a similar situation would occur there. It won’t just be Fulham fans at their games.

3 Likes

FSG must spend a huge amount of money on transfers yesterday. They also must not do anything to raise additional income if it even vaguely affects the fans demanding money be spent. So what if we play a couple of games a season for a huge chunk of cash. Very happy to play 4 games a year in the US for a $100m world class DM.

Which 4, because you don’t get to choose.

1 Like

Exactly. You can almost guarantee that it’ll be the headline games, not matches against the minnows.

1 Like

To some extent, yes. First few will be a novelty. Jacksonville deliberately set about building an English fan base to build off that.

They tried to, but most European NFL fans have supported teams for years.

I actually think it will be the reverse, which has a host of problems of its own. I expect it will be smaller clubs with smaller stadiums more or less selling off their big club home games, which further distorts an already warped league.

1 Like

Yeah I was thinking the same. Imagine Luton being able to put a game against Liverpool or Man Utd in MetLife Stadium and sell out an 82,000 seater arena as a “Home” game. Probably make more money off one match than they do in stadium revenue all season.

1 Like

If MetLife only get one game per season, they sure as hell won’t want it to be a Luton one.

Of course, they’ll sell out regardless but there is prestige at play. And merchandising- how many Luton shirts would they sell?

But Wembley has been hosting bottom-feeder NFL games for a decade and not been too bothered about it. They’re not getting a Luton game, they’re getting a Liverpool game (and Luton are there, whatever).

1 Like

Probably right in the thick of a busy schedule too :see_no_evil: